Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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Tony Buon

Communication Genius

PaperbackEngels9781473605404 5-11-2015

If you only ever read one book on communication, read this oneCommunication Genius picks out the 40 most important ideas on communicating, describes the research and shows you how to take advantage of it to get your communication right, every time. Meer

19,01

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Angelica Malin

The PR Bootcamp

PaperbackEngels9781472147240 24-11-2022

The ultimate PR toolkit for businesses who want to raise their profile, get featured in the media and boost their brand's credibility, featuring insider tips and secrets from the point of view of the media professional who will receive your pitch. Meer

21,78

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Successful Employee Communications – A Practitioner`s Guide to Tools, Models and Best Practice for Internal Communication

gebondenEngels9781398604582 3-4-2022

169,07

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Event Planning and Management – Principles, Planning and Practice

paperbackEngels9781398607101 3-12-2022

65,09

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Event Planning and Management – Principles, Planning and Practice

gebondenEngels9781398607125 3-12-2022

221,05

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Thomas A. Kelleher

Public Relations Online

PaperbackEngels9781412914178 14-2-2007

127,14

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Nihal Arthanayake

Let's Talk

PaperbackEngels9781398702240 6-7-2023

An accessible, anecdotal and expert-led guide to having better conversations by an award-winning BBC broadcaster. Meer

14,85

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Key Concepts in Public Relations

GebondenEngels9781412923187 5-3-2009

A 'one stop PR shop' for students in this increasingly popular field of study. Meer

208,22

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Key Concepts in Public Relations

PaperbackEngels9781412923194 9-3-2009

A 'one stop PR shop' for students in this increasingly popular field of study. Meer

68,04

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Crisis Communication

paperbackEngels9781446276075 12-12-2013

For the first time, the most influential papers on the multidisciplinary and complex topic of crisis communication have been brought together in this four-volume major work, which also includes an introductory chapter to the work, written by editor Timothy Coombs. Meer

1.067,16

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Uwe Seebacher

Reengineering Corporate Communication

gebondenEngels9783031038372 29-7-2022

This book employs the latest insights from modern marketing into the theory and practice of corporate communication, including the main stages and goals, and highlights the key potentials for the field. Meer

90,99

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Isaac A. Blankson

Public Relations Management in Africa Volume 1

gebondenEngels9783031267031 13-7-2023

This two-part volume examines current pedagogical modules, research directions and other emerging issues in public relations and communication management in Africa. Meer

183,99

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Motivating Language Theory

gebondenEngels9783319669298 22-9-2017

This book presents the findings, applications, and theoretical underpinnings of a unique leadership communication model: motivating language theory. Drawing from management, social science, and communication theories, motivating language theory demonstrates how leader-to-follower speech improves employee and organizational well-being and drives positive workplace outcomes (such as employee performance, retention, and job satisfaction) in a wide array of settings. Meer

86,39

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The Zombie Business Cure

PaperbackEngels9781632650801 25-2-2017

20,39

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Christina Daves

PR for Anyone

PaperbackEngels9781630470333 19-6-2014

Small business owners have limited resources and often forego publicity, which is vital for establishing credibility in their industry. Appearing in the media gives the business owner a third party endorsement and can be influential in gaining new clients and customers. Meer

16,23

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Christina Daves

PR for Anyone

GebondenEngels9781630470364 19-6-2014

41,18

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John Ruffa

Nice Guys Finish Last And Other Workplace Lies – Successfully Navigating the Modern Workplace

paperbackEngels9781637427323 31-1-2025

40,44

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Roxana D. Maiorescu-Murphy

Corporate Diversity Communication Strategy

gebondenEngels9783030299439 14-11-2019

This book analyzes the brand communities of major American multinationals across three industries: finance, tech, and consumer goods. It assesses how companies communicate their diversity approaches on social media (Twitter) and studies the ensuing perceptions of online users. Meer

122,99

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Roxana D. Maiorescu-Murphy

Corporate Diversity Communication Strategy

paperbackEngels9783030299460 14-11-2020

122,99

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Out-thinking Organizational Communications

paperbackEngels9783319824444 15-6-2018

This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the Internet of things, and how companies can adapt their communication strategies to meet them. Meer

84,99

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