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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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gebondenEngels9783030542047 13-11-2020
In the context of rapid ICT development, this book focuses on how gamification affects consumer engagement and can be used to create a shared value for customers and companies.  Meer
156,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030825713 4-1-2022
Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, green marketing strategy and green advertising.  Meer
196,19
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030825744 5-1-2023
Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, green marketing strategy and green advertising.  Meer
196,19
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030837105 28-11-2021
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with.  Meer
196,19
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030837136 29-11-2022
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with.  Meer
196,19
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783031069277 12-8-2022
​This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia.  Meer
208,39
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783319856995 1-8-2018
Providing in-depth analysis, this book enables readers to understand the theoretical aspects of personal selling and explores the difficulties of selling services which are sensitive to cultural, age and gender differences, and to customers originating from diverse cultural zones.  Meer
68,09
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783319569390 26-7-2017
The Second Edition of this book presents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology and model building, but also because of the recent developments in information technology, the Internet and social media.  Meer
396,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783319920832 30-5-2018
This book presents the latest research on national brand and private label marketing – in a collection of original and highly relevant contributions to the 2018 International Conference on National Brand & Private Label Marketing in Barcelona.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783319158587 14-4-2015
This book covers the entire spectrum of cultural and digital tourism and presents the latest findings, examples and cases, highlighting innovations for the tourism industry from both an academic and a practical point of view.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783031260810 13-5-2023
This book sheds light on current issues and opportunities that have been activated by new technologies in the luxury field. It places special emphasis on new technological integration, such as Artificial Intelligence, Internet of Things, Virtual Reality and Blockchain in the context of luxury consumption.  Meer
49,79
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783031475146 15-12-2023
Sensory marketing is a way to differentiate businesses from their competition while influencing customers and their behaviour. At its best, sensory marketing guides or helps customers to make certain choices in a way that they are unaware of what actually influenced their choices.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783319071930 26-6-2014
This book presents latest findings on brand marketing in retail. In times of economic downturn a "new retailing landscape" is being shaped, in which retailers and manufacturers face new challenges to their brand strategies.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783319329680 15-9-2016
This casebook provides students and academics in business management and marketing with a collection of case studies on services marketing and service operations in emerging economies.  Meer
84,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783319385563 24-9-2016
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783319799872 24-4-2018
This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubiquitous: it doesn’t matter who you are, where you are or what you are doing, you cannot escape it.  Meer
240,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783319386942 17-10-2016
This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural Perspectives in a Global Marketplace.  Meer
120,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783319277851 10-5-2017
This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication models, as well as digital strategies for a new environment of global information flows.  Meer
216,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783319171234 18-8-2015
This book connects a buying psychology driven by American beliefs and values with a company’s go-to market strategy, the goal being to sensitize readers to how the cultural values of a particular country or region can impact the business environment.  Meer
60,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783319802169 17-7-2018
This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication models, as well as digital strategies for a new environment of global information flows.  Meer
216,99
Verwachte levertijd ongeveer 9 werkdagen

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